Paytm makes the move of incorporating AI ask questions in their search feature with the help of the AI Perplexity.
Paytm’s move was their way of keeping up with the growing demand of AI integration in everyday use apps.

This partnership with Perplexity AI is done to enhance real-time financial assistance for users, leveraging AI in companies to improve accessibility. This collaboration integrates the AI startups advanced search engine into Paytm’s platform, making sure that its 100 million active users to ask finance-related questions in their local language. By doing so, users can make informed financial decisions while benefiting from AI-driven insights.
“This innovation enhances digital literacy and reinforces Paytm’s commitment to driving technological advancements for a smarter, AI-driven India,” the company stated in a press release.
Meanwhile, Perplexity AI is expanding its presence in the AI startups ecosystem, reportedly raising a $50 million venture fund to support early-stage AI companies. The firm also secured $500 million in funding at a $9 billion valuation, reflecting the growing demand for AI-powered solutions.

“With Perplexity, we are bringing the power of AI to millions of Indian consumers, making knowledge and financial services more seamless and accessible”
Vijay Shekhar Sharma, founder and CEO of Paytm
“We are thrilled to partner with Paytm, a pioneer and innovator in India’s mobile payment revolution. Our AI- powered search technology will help bring real-time, trusted answers to millions, enabling them to make informed decisions effortlessly. This collaboration is a step towards a future where AI enhances everyday interactions and digital experiences for all”
Aravind Srinivas, CEO and Co-founder Perplexity
More on Perplexity

As Quoted by Perplexity:
“Perplexity is a free AI search engine designed to revolutionize the way you discover information. Ask any question, and it searches the internet to give you an accessible, conversational, and verifiable answer. Think of Perplexity as a research partner, always on the clock, saving you valuable time by providing the precise knowledge you need.”